What is Primary Goods?
Primary Goods (https://primarygoods.com/) is a global e-commerce company focused on sleep and wellness. Primary Goods started with an idea in 2013: we loved the idea of making our beds, but actually having to do it every morning was just a chore. Life is too short for that, so we asked ourselves: what if all you had to do to make your bed was to fluff your duvet covers? We built a solution that enabled our customers to do just that, and launched on Kickstarter. Within the first day, we blew past more than 5x our goal, and was featured in the Today Show, NPR, BuzzFeed, Forbes, the Washington Post, and many other outlets. Since then, we've grown more than 10x every year, and you'll be an integral part of our journey as we continue to scale and improve how people around the world go to bed... and wake up happier.